Last update: Oct 14, 2023
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1 Minute
Like many businesses, referrals represented a significant source of business for Rayne Water. While Rayne Water prioritized its referral channel — with exclusive referral offers — they were looking for a more effective way to mobilize its existing customer base to generate more leads. It wanted to improve its referral marketing to generate new business.
Rayne Water found the solution to its challenge in 2POINT’s done-for-you one-to-one email outreach service.
It’s all about making the customer feel like they’re receiving a personal email from the sender. These emails look like personal emails rather than one coming from a MailChimp or Constant Contact email marketing “campaign.”