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by 2Point

How To Add Someone To Google Business Profile

Author: Haydn Fleming • Chief Marketing Officer

Last update: Jan 5, 2026 Reading time: 3 Minutes

Managing your Google Business Profile is essential for enhancing your local SEO and engaging with customers effectively. If you’re wondering how to add someone to your Google Business Profile, you’ve come to the right place. This guide will take you through the necessary steps to grant access to others while ensuring that your business information remains secure and accurately represented.

Understanding the Importance of Google Business Profile Access

Giving access to your Google Business Profile allows team members or trusted individuals to manage your business listing, respond to reviews, and update information. This can be particularly beneficial for businesses with multiple locations or those that require collaborative management.

Benefits of Adding Users

  • Efficiency: Multiple users can streamline management tasks.
  • Timeliness: Updates and responses can happen promptly.
  • Specialization: Assign roles based on expertise, like marketing or customer service.

Steps on How To Add Someone To Google Business Profile

The process to add someone to your Google Business Profile is straightforward. Follow these steps to grant access effectively:

Step 1: Sign In to Google My Business

  1. Go to the Google My Business website.
  2. Sign in using the account that has administrative access to the business profile.

Step 2: Navigate to Users

  1. From the dashboard, select Users from the menu on the left.
  2. You will be prompted with a list of existing users and their roles.

Step 3: Invite a New User

  1. Click on the blue Invite new users button located in the upper right corner.
  2. Enter the email address of the person you want to add.

Step 4: Assign a Role

  1. Choose a role for the new user. Roles include:

    • Owner: Full access, including the ability to manage other users.
    • Manager: Can edit business information and respond to reviews.
    • Communications Manager: Limited to managing reviews and responding to customers.
  2. Click Invite to send the invitation.

Step 5: Confirmation from the New User

The invited user will receive an email with instructions on how to accept the invitation. They must accept the invitation before they have access to the business profile.

Common Questions About User Management

What Happens If I Remove a User?

Removing a user from your Google Business Profile revokes their access instantly. It is advisable to notify the individual before making this change for a smoother transition.

Can I Change a User’s Role At Any Time?

Yes, you can modify a user’s access by going back to the Users section and selecting the user you wish to adjust. Click on their role and select a new one.

What Should I Do If I Don’t See the Users Option?

If the Users option is not visible, you may not have the required administrative access. Check whether you are signed in with the correct account or contact the primary owner of the Google Business Profile for assistance.

Why Collaboration Matters

Adding collaborators to your Google Business Profile enhances your ability to achieve your business goals. Different team members can contribute unique insights and expertise, leading to a robust online presence.

  • Enhanced Customer Interaction: Teams can handle inquiries and reviews promptly.
  • Consistent Updates: Ensure that your profile remains current with the latest business information, pricing, and services.

Conclusion

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