Digital Lab

Most brands still see TikTok as a game of chance. Post enough content, catch a trend, and hope it turns into sales.

That worked in 2021.
It doesn’t work in 2025.

TikTok has quietly become a search engine. Users type what they want, TikTok serves results, and optimized brands get the clicks (and the revenue).

We put together a TikTok SEO Playbook for 8-Figure eCom Brands; a tactical guide for:

• Capture intent-driven TikTok searches
• Optimize product titles, captions, and overlays for discovery
• Run a 7-day SEO sprint that compounds impressions week after week
• See how massive brands turned virality into multi-channel dominance

Why It Works

• 40% of Gen Z search for products on TikTok or Instagram instead of Google (TechCrunch, 2022)
• TikTok Shop GMV reached $20B in 2023, expected to double by 2025 (Bloomberg, 2023)
• Optimized product listings increase impressions 20–30% and improve conversion rates

Who This Is For

This playbook is designed for:

• 8-figure ecommerce brands selling on TikTok
• Teams ready to take TikTok SEO seriously and stop relying on virality
• Businesses looking to scale across multiple channels

Want to skip straight to professional execution?

Hit the button below to talk with a member of our team on how you can start optimizing your TikTok content and product listings.