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by 2Point

How to Change Email for Google Business Profile

Author: Haydn Fleming • Chief Marketing Officer

Last update: Oct 2, 2025 Reading time: 4 Minutes

Changing the email associated with your Google Business Profile is crucial for managing your business’s online presence effectively. Whether you have a new email address or want to assign a specific email for better organization, this guide will walk you through the steps needed to update your profile seamlessly.

Importance of Updating Your Google Business Profile Email

  • Receive Notifications: Keeping your email updated ensures you receive important notifications regarding your business profile.
  • Maintain Access: If the email linked to the business profile becomes inaccessible, you may lose control of your profile.
  • Improve Management: Organizing emails based on roles helps streamline communication within your team.

Steps to Change Email for Google Business Profile

Changing the email associated with your Google Business Profile can be easily accomplished by following these steps:

1. Sign in to Your Google Account

  • Access the Account: Start by signing in to the Google account currently linked to your Google Business Profile. Visit Google My Business.
  • Verify Credentials: Ensure you enter the correct login information to access your account.

2. Navigate to Your Business Profile

  • Select Location: If you manage multiple locations, choose the specific business profile you want to edit.
  • Access Settings: Click on the “Users” or “Manage users” option to view current users.

3. Add or Invite a New User

  • Invite New User: Click on the “Invite new users” button.
  • Enter New Email: Input the new email address you wish to assign to the business profile.
  • Assign Role: Choose the role for the new user (Owner, Manager, or Communication Manager).
  • Send Invitation: Click the “Invite” button to send an invitation to the new email address.

4. Change the Original Email Address

  • Log in to the New Account: After the invitee accepts the invitation, log out of the original account.
  • Sign in to the New Email: Sign in using the new email address to which you granted access.
  • Change Primary Ownership: Navigate back to “Users” and select the original owner profile. Choose “Transfer ownership” to this new email.

5. Remove Old Email

  • Go Back to Users: Still in the “Users” section, select the original email address.
  • Remove User: Click on the “Remove” option to disassociate the old email from the profile.

6. Check for Verification

  • Verify the Change: Look for confirmation emails on the new email account. Make sure the new user has all necessary access.

Common Issues When Changing Email

  • Access Denied: Ensure that the email you are trying to change to is not already linked to another Google Business Profile.
  • Verification Delays: Sometimes, it may take time for Google to process changes. Keep an eye on both email accounts for any notifications.

Benefits of Maintaining an Updated Email

  • Streamlined Communication: Clear and organized communication can improve the speed at which you respond to customers.
  • Enhanced Profile Security: Regularly updating and managing user access safeguards your business information.

Frequently Asked Questions

How do I add a new email address to my Google Business Profile?

To add a new email address, sign in, navigate to the “Users” section, and invite the new email as a user with the desired role.

Can I have multiple emails for accessing my Google Business Profile?

Yes, you can have multiple users associated with your profile, each with different roles, including multiple email addresses.

What happens to my old email after changing it?

Once you change the primary email, you can remove the old email. It will no longer have access to the Google Business Profile.

Is my business information safe when changing emails?

Yes, Google has security measures in place to protect your business information. Just follow the steps carefully.

Can I revert back to the old email after changing?

Yes, but to revert back, you would need to invite the old email again and remove the new one if you no longer want it linked.

Changing the email for your Google Business Profile is simple and vital for maintaining the control and efficiency of your business communication. For more assistance on enhancing your online presence, explore our multi-channel marketing services or advertising services at 2POINT.

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