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Not a facelift. A rebuild.
Late September, 2pointagency.com goes live with a full overhaul.
Why Now
The old site was built for a different version of this agency.
Since then, the client roster grew, the service mix expanded into categories that didn't exist a few years ago, and the way we talk about what we do got a lot sharper.
The old site didn't reflect any of that. So we audited it the same way we'd audit a client's, without ego attached, and made the call: start over.
What's Different
The structure is completely new. How services are organized, how they're explained, how proof runs through every page.
There are services on the new site that didn't exist the last time we updated anything. That alone told us a facelift wouldn't cut it.
The positioning has been sharpened. You'll be able to see within the first scroll exactly what kind of agency 2POINT is and what we're built to do.
More soon.
Every brand eventually hits the gap between its marketing and its reality.
Late September, you'll see how we closed ours.
